“For us, the sample book is an expression of our company’s vision—an experience that, through the senses, translates an abstract bathroom concept into a tangible sensation.”
Customization.
This is the core idea behind Arblu’s intuition, which marked a revolutionary shift in the industry when, in its early days in 1997, Pier Giorgio Presotto—and later his children—chose this path to stand out in the standardized shower enclosure market, which was purely mechanical and mass-produced, where “quantity” prevailed over aesthetics and design.
An insight that, in just a few years, extended to and elevated the company’s other areas of specialization: textured shower trays in five different finishes, customizable and available in 47 colors, shower enclosures in countless configurations and customizations, bathroom furniture designed to meet all modularity and personalization needs, and radiators.
“Pietrablu,” explains Giuseppe Presotto, Owner and CEO of the company, “is a system of textured surfaces that gives the bathroom a unique and personal style.” It is one of the company’s most iconic processes, embodying the perfect balance between nature and technology, durability and ease of maintenance. Initially used for shower trays—one of Arblu’s most renowned products—it was later extended to wall coverings, furniture elements, washbasin tops, and radiators, creating a coordinated effect with high aesthetic impact.
This distinctive feature has made Arblu a key reference point for architects and interior designers, thanks to the design value of the “total look” concept, which harmonizes colors, materials, textures, and finishes into a cohesive and elegant whole, creating an immersive and sensory bathroom experience.
“Our sample book is quite complex because our company has many facets; it serves as the common thread that brings together materials, textures, and finishes in an experiential way.”
In its concept of “well-being,” Arblu encapsulates the full spectrum of values it stands for.
First and foremost, the well-being of its employees and collaborators, ensured through the adoption of a code of ethics and adherence to safety certifications that govern workplace organization and interpersonal relationships. The well-being of end consumers, who experience positive and relaxing sensations through the products. The well-being of retailers and installers, who benefit from high-performance and easy-to-install solutions. And finally, the well-being of the environment and the community, through a clear corporate commitment—among the first in the bathroom sector—to sustainability and material safety, certified by internationally recognized third-party organizations.
